Elerai Forest Safari
A comprehensive digital brochure for Elerai Forest Safari, a locally-owned Tanzanian safari company committed to ethical tourism and community support.
Project Overview: Multi-page brochure design showcasing Tanzania's iconic wildlife destinations including the Serengeti, Ngorongoro Crater, and Tarangire National Park.
Scope of Work:
- Brand identity development featuring warm earth tones and gold accents
- Editorial layout design integrating wildlife photography and detailed itineraries
- Content organization balancing guest testimonials with safari information
- Visual storytelling emphasizing responsible tourism and local impact
Design Approach: Created an immersive visual experience that reflects both the premium nature of the safari experience and the company's authentic commitment to ethical practices. The design language honors Tanzania's natural beauty while establishing Elerai as a trustworthy, values-driven tourism provider.